It’s Miller Time

If you haven’t been to a Town Pump lately we highly recommend that you stop by soon and enter to win a Miller Lite Rzr. Town Pump, Kurt’s Polaris and Miller Lite have teamed up to raffle off a customized Polaris 570 RZR which includes O.E.M. rooftop, tire and wheel package, brush guard with LED lights and powder coated doors. This drawing will run from Memorial Day until Labor Day with one stipulation, you must be 21 years of age to enter. All the Town Pumps across our great state are participating in this contest.

Miller Lite Rzr

Miller Time is officially back for the summer of 2015 and to make sure that fans are making the most of their 100 days of summer, Miller Lite is going to reward those who share their Miller Time photos with the world. How it works is  Miller Fans who are 21 years of age just need to take a picture of their monumental Miller Lite Summer using the hashtag #ItsMillerTime for a chance to have their photo featured on one Miller Lite’s social media pages as well as prizes.

Its Summer Time

“We know that it is getting harder and harder for people to unplug, check-out and spend time with their friends,” said Ryan Reis, Miller Lite senior director. “After a brutal winter, it’s finally time to get outside and celebrate Miller Time and we’re excited to feature our consumers doing just that over the 100 days of summer.”

“Last year, we wanted to reintroduce America to ‘It’s Miller Time’—it’s a tagline that’s been with the brand for a long time but one that needed help to reconnect with consumers,” said Miller Lite brand director Greg Butler. “[This program] gets us closer to our fans, but it also allows our fans to really own the brand and start to define what it means to be Miller Time.”